Your website doesn't have to be invisible. Take the guesswork out of marketing. SEO, digital marketing, and AI consulting for mission-driven businesses and nonprofits.
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Where Most People Are
You started it because there was something you had to build. A business you believed in. A congregation to gather. An idea that wouldn't leave you alone.
Nobody mentioned that you'd also need to be an SEO person. And an ads person. And now an AI person.
Here's what I actually hear, and it's almost never about keywords:
I don't know if any of this is working.
I don't know what to do next.
I'm not sure who to trust to tell me.
That's not a marketing problem. That's the weight of carrying something alone.
The organizations doing the most good are usually the worst at talking about themselves. That's not a flaw—it's part of why they're trustworthy. But it means the loudest site wins the search. Not the best one.
I don't think that's how it should work.
What's at Stake
Somebody typed “churches near me” on a Tuesday night. They were looking for exactly what you have. They found someone else.
A nonprofit sits on $10,000 a month in free Google advertising and spends $800 of it.
A business owner pays for a website for three years that has never once brought in a call.
None of it is dramatic. That's what makes it easy to live with. It just quietly costs you the people you were built to reach.
Start Where You Are
Make your mission visible through expert search engine optimization for churches, small businesses, and nonprofits. Getting found isn't one big leap — it's a ladder, and the first rung is free.
Start free · check it yourself, or bring someone in
Start free
See exactly what's broken on your site—a free Chrome extension, one click, plain language.
Get the Chrome ExtensionStart hereRun a full audit
A complete one-time audit—technical SEO, rich schema markup, on-page, and backlinks, plus bonus content-strategy recommendations.
Start freeGet expert advice
90 minutes a month, one on one, on whatever's in front of you—plus Findable Pro watching your data between sessions.
See how coaching worksWant it off your plate?
A six-week intensive at $1,495 · done-for-you from $395/mo. Local SEO, Ad Grants, and full-service marketing—run for you, or worked through together.
What We Do
20+ years of building, ranking, and leading web & app platforms—put to work for your mission. From SEO, web strategy and development to content marketing and AI consulting, we can help augment your business or nonprofit.
SEO, Google Ads & Website Development (Digital Marketing)
Get found online and grow your traffic through search engine optimization and a cohesive web strategy.
Explore SEO & Web StrategyPaid search that converts—and management of free $10k/mo of ad spend for nonprofits.
Explore Google Ads & Ad GrantsModern sites built for SEO, conversion, and speed from day one.
Explore Website Design & DevelopmentSEO Coaching, Marketing Coaching & Business Launch Coaching
90 minutes a month, one on one, on whatever's in front of you—SEO, ads, content, or the site itself. $295/mo, Findable Pro included.
Explore CoachingSix weeks where we collaborate on your site together—fixing your SEO foundation, your content, and the conversions you're leaving on the table. One hour a week, one change at a time. $1,495 once.
Explore the IntensiveYou don't need another course. You need someone who's launched before to walk the next step with you—from stuck to launched.
Explore Launch CoachingStrategic Advisory, Fractional CMO & Fractional CTO Services
Senior technical marketing strategy and leadership for organizations between full-time hires.
Explore Fractional CMOSenior engineering leadership for platforms that have outgrown ad-hoc decisions.
Explore Fractional CTOThe decision before the work: which platform, whether to rebuild, which hire, build or buy. Technology assessments from $2,995.
Explore Strategic AdvisoryAI Consulting & Workflow Automation
Red Hat · BibleProject · NewSpring Church · Kid Lab · Mussar Center
Who You're Working With
I'm Jon. Twenty years in this—Red Hat, BibleProject, NewSpring Church, and a long list of nonprofits and congregations you've never heard of. I've taken sites from zero to hundreds of thousands of people reached through search.
But the thing people tell me about afterward is usually the conversation.
I'm not going to hand you a report full of things you can't act on. I'd rather hear what you're actually trying to build, then tell you the truth about what it will take.
Sometimes that means you don't need me yet. I'll tell you that too.
Jon works as an SEO consultant in Clayton, NC, offering SEO consulting in Raleigh, as well as Strategic Advisory across the Triangle.
The Plan
A free scan of your site. Plain language, no jargon, no pitch. You'll know where you stand in about five minutes.
One conversation. You tell me what you're building. I tell you the two or three things that will actually move it.
Not forty things. The one that matters most—worked through together, or taken off your plate entirely.
Our prices are published on this site. No proposal built to hide the number, no contract required to start, and nothing you have to nod along to without understanding.
Who We Help
We work with people at every stage — from first idea to established organization.
You have something built but traffic has stalled, your website is underperforming, or you're ready for the next level of growth.
For small business owners
You need to grow your online presence, reach more people, and build a digital strategy that actually works for your mission.
For nonprofits & ministries
You have a business idea, nonprofit vision, ministry calling, or creative project — and you need a practical plan to make it real.
Resources for entrepreneursWhat We Offer
Start with a self-paced guide or get hands-on help from our team. More resources are on the way.
A 6-week framework to validate your business idea, build a minimum viable launch, and get your first customer — without quitting your job or betting the farm. Originally launched as Turn Your Idea Into Action.
A 12-chapter beginner's guide to using AI in your small business—covering marketing, customer service, operations, starting a venture, and a 90-day habit plan. 14+ tools reviewed by use case, difficulty, and cost. Plug-and-play prompt templates. Originally launched as How to Use AI For Your Business.
Two guides, one system: How to Use AI in Your Small Business (the plain-English foundation) plus The AI Operating System (7 departments, 50 copy-and-paste prompts, a 30-day install plan). Delivered as one instant-download bundle.
Search "one-time SEO audit vs monthly SEO services" and almost every answer says the same thing: sign a retainer. Of course they do—that's what they sell. Here's the honest version: which one you need depends on whether you have something to diagnose or something to execute.
Google Ad Grant not spending full budget? You're not alone. Your account might only be spending $800 of the $10,000 you're approved for, and that's usually not a mistake. Here are the four real reasons most Grant accounts underspend—and why chasing the full $10,000 can hurt you more than it helps.
You can Google this question and get a sales pitch back. Here's an honest decision framework instead—when DIY is genuinely the smarter move, when a consultant actually earns the fee, and the middle path almost nobody offers you.
NewCulture has offered me many tools to help jump start my new nonprofit into a community-building venture. So so thankful for these guys!
Where This Goes
You open your analytics and you understand what you're seeing.
You know what you're doing next month, and why.
Somebody new walks in and says they found you online.
That's the whole thing. You stop guessing, and the people looking for you start finding you.
