Productized Service · 7-Day Delivery
See Exactly What's Holding Your Website Back
A full audit of your website and digital presence — delivered in 7 days, with a clear, prioritized plan you can either execute yourself or have us help with.
Most Audits Are a Pile of PDFs Nobody Reads
You've probably had this experience. You paid an agency a few thousand dollars. Eight weeks later they sent over a 60-page PDF full of jargon, screenshots, and Google Lighthouse scores. You read the first ten pages. You nodded. You filed it. You're still stuck.
Most SEO audits fail not because the analysis is bad. They fail because nobody tells you what to do first, what to do second, and what you can safely ignore. So nothing actually changes — except your bank account.
We do this differently. The audit is a working document, not a deliverable. The output is a prioritized list of fixes, sorted by impact and effort, with clear next steps. The point is to give you the actual answer to one question: what should I fix this week, this month, and this quarter?
What's Actually In It
Technical SEO: crawlability, indexability, mobile performance, Core Web Vitals, schema markup, site architecture. The stuff that quietly throttles every other SEO effort you make.
On-page SEO: title tags, meta descriptions, heading structure, internal linking, keyword targeting, content gaps. The work that decides whether your pages can even compete.
Content strategy: what's working, what's wasted, and what to write next based on what your audience is actually searching for.
Competitive analysis: who's outranking you, why, and what you can realistically take from them.
Google Business Profile + local signals (when applicable): the single most underused asset for local businesses, churches, and nonprofits.
Google Analytics & Search Console review: making sense of the data you already have, and surfacing what it's telling you that you've missed.
Built So You Can Execute — With or Without Us
The audit ends with a prioritized action plan organized into quick wins, structural fixes, and long-term plays. Each item has the why, the how, and an honest read on the lift required.
Some clients take the plan and run with it. Some hand it to a developer or marketing team. Others bring us back in for ongoing SEO consulting, coaching, or done-for-you work. All three are valid. There's no upsell pressure baked in.
You buy the audit. You own the audit. What happens next is your call.
Who This Is For
This was built for people who are ready to stop waiting and start doing.
Small businesses with flat or declining organic traffic
Nonprofits and churches wanting more online reach
Founders launching new ventures who want SEO right from day one
Anyone who's tried SEO before and didn't see results
Teams about to invest in new content or web work and want a baseline first
Organizations whose past audits never turned into action
Sound Familiar?
If you're nodding along, you're in the right place.
Your traffic has plateaued and you don't know why
You have no idea what to fix first on your website
Competitors are outranking you for key search terms
You're wasting ad spend driving traffic to a broken site
Google Analytics and Search Console feel overwhelming
Your site is slow on mobile and you're not sure how to fix it
Past audits left you with PDFs you never acted on
You're not sure if you need SEO, ads, web work, or all three
Now seeing 3,000+ monthly visits from organic search — built on a strategy and foundation we put in place from Day One.
— The Ancient Way (Nonprofit)
Local to NC?
Based in the Triangle? SEO Consulting in Raleigh, NC
See Exactly What's Holding Your Website Back
Take the first step today.
What's Included
Here's Exactly What You're Getting
Everything you need — nothing you don't.
Full website technical audit (Core Web Vitals, mobile, accessibility, crawlability)
On-page SEO analysis with specific page-by-page recommendations
Schema markup and structured data review (or build plan)
Content strategy assessment and keyword opportunity map
Competitor analysis: who's ranking, why, and how to compete
Google Business Profile audit (when applicable for local businesses)
Google Analytics 4 + Search Console review and setup check
AI search readiness check (ChatGPT, Perplexity, Google AI Overviews)
Prioritized action plan: quick wins, structural fixes, long-term plays
Delivered in 7 days as a working document, not a 60-page PDF
Bonus
30-minute review call after delivery to walk through the plan, answer questions, and decide together what to tackle first.
Your Expert
Audits That Get Acted On
I'm Jon Horton — founder of NewCulture, based near Raleigh, NC. I've spent 20+ years in technology and digital strategy: building products at Red Hat, driving digital growth for BibleProject and NewSpring Church, and working with nonprofits, ministries, and small businesses across the country.
Every audit I write reflects two things: deep technical familiarity with how search actually works, and a real commitment to making the plan something you can actually execute. No 60-page PDF. No vendor jargon. No upsell pressure.
The goal is simple: at the end of seven days, you know exactly what to fix, in what order, and why. That's it.
Website & SEO Audit
- Full website technical audit (Core Web Vitals, mobile, accessibility, crawlability)
- On-page SEO analysis with specific page-by-page recommendations
- Schema markup and structured data review (or build plan)
- Content strategy assessment and keyword opportunity map
- Competitor analysis: who's ranking, why, and how to compete
Frequently Asked Questions
7 days from purchase to delivery. We start within a business day of payment, do the work over the following week, and deliver the audit + action plan plus a 30-minute review call.
A structured working document (Google Doc or Notion, your choice), not a PDF. That means you can comment, share with your team, copy items into your project tracker, and actually use it. The 30-minute review call walks through it with you.
Two options: we can implement the highest-priority items for you (typically via a follow-up Coaching or Done-For-You engagement), or we can coach your existing team or developer through the fixes. The audit itself is plain-English enough that most fixes can be handed to a competent web person without translation.
Those tools surface signals. They don't tell you what matters for your business, what to fix first, or how to fix it without making things worse. The audit is the strategic layer on top of the data — written by someone who has done this for 20+ years across dozens of industries.
Yes. SEO fundamentals are platform-agnostic. We've audited sites built on every major platform plus custom builds. The audit identifies what needs to change; how it gets implemented depends on your stack, and we'll account for that in the action plan.
Yes. We work with small businesses, churches, and nonprofits constantly. The audit is the same product regardless of org size. If budget is a barrier, reach out — we sometimes offer reduced pricing for mission-aligned nonprofits.
Almost every ongoing engagement starts with an audit anyway — because without one, the work is guesswork. If you're committed to a longer engagement and want to bundle the audit into it, reach out via Work With Us.
The core audit is website + SEO + organic discovery. Google Ads audits are a separate engagement — see the Google Ads service. Paid social is outside our core focus; we'll point you to trusted partners if that's the gap.
Stop Guessing What to Fix
In 7 days, you'll know exactly what's holding your website back and what to do about it. No 60-page PDF. No upsell pressure. Just a clear plan you can act on.
Start Your Audit — $999