Coaching · $295/mo
You know what needs to happen. Another report won't get it done.
Two hours a month with someone who has done this a few hundred times—in the room while you do the thing you've been circling for six weeks.
Start CoachingMonth to month · Findable Pro included · cancel anytime
Why this exists
Most people aren't stuck for lack of information.
You already know your site needs work. You've read the posts, you've got the tool, you may even have a list. The list has been open in a tab since March.
That's not a knowledge problem. That's what happens when the work is nobody's actual job—when it competes with payroll, and a broken form, and the person who didn't show up Tuesday. The tab stays open. Nothing bad happens today. Nothing good happens either.
So. Two hours a month, on the calendar, with someone whose whole job in that hour is your next step. We open your real data, decide the one thing worth doing, and start it together before the call ends.
You still do the work. You just stop doing it alone, and you stop guessing at the order.
In practice
What people actually bring.
Four real ones. Yours is probably a cousin of one of these.
“This page should rank and it doesn't.”
We open Search Console together, find what Google is actually doing with it, and rewrite the parts that matter while you watch. You keep the pattern.
“Nobody has opened the ad account since spring.”
We go in, kill what's burning money, and rebuild the two campaigns worth running. Grant accounts included—compliance is usually the thing quietly breaking.
“I know I should be publishing. I'm not.”
We pick the eight posts worth writing this year, in order, and build the outline for the first one before the hour is up.
“I got a proposal and I can't tell if it's fair.”
Send it over. I've written and read a lot of these. You'll know what's real, what's padding, and what to ask before you sign.
What's included
Everything, for one price.
- Two hours a month, live, on a call with me—split into one session or two
- Findable Pro included: your Search Console and Analytics watched, plus the monthly report
- Priority answers between sessions—email or text, same or next business day
- Working notes after every session, so the next step is written down, not remembered
- Anything digital is fair game: SEO, local, ads, content, analytics, tooling, hiring
- Month to month. Cancel anytime, keep everything we built
Coaching
Two hours a month, Findable Pro included, priority answers in between. Twelve clients at a time—when it's full, it's full.
Start CoachingHonest fit
Who this is for—and who it isn't.
I'd rather point you somewhere else than sell you the wrong hour.
This is for you if
- You'll do the work—you just want a guide to help
- You've got a website and some traffic, and you can't tell what's moving
- You're the whole marketing department, or you manage the person who is
- You've been quoted $2,500/mo retainers and it doesn't fit the size of your problem
Look somewhere else if
- —You want it off your plate entirely—that's Full Service, and it's a different price
- —You need a decision made about a platform, a rebuild, or a hire—that's Strategic Advisory
- —You want guaranteed rankings by a date—nobody honest sells that
Who you're sitting with
Twenty years of doing this, not talking about it.
I've run platform engineering at BibleProject, worked the developer program at Red Hat, and configured search for NewSpring Church across multiple locations. I set up the Google Ad Grant that Holy Language Institute uses to reach students in 100+ countries.
I also helped a garage coffee roaster get to 500 orders in year one, and got Savior Guitar from nothing to ranking in Goldsboro in about a week. Same person, same hour. The size of your organization doesn't change how carefully I read your data.
And I built NewCulture on the exact framework I'll walk you through. It's not theory I collected. It's the thing I run.
Frequently Asked Questions
Whatever's in front of you. Most sessions are one of four things: we look at your data together and decide what to do next, we do a piece of the work live so you can see how it's done, we review something you built before it ships, or we untangle a decision you're stuck on. You bring the thing. I've usually seen a version of it before.
It covers whatever's digital. Most people come in for SEO and we spend month three on their Google Ads account, month five on email, and month seven on the website rebuild they're scoping. Buying two hours of senior attention shouldn't come with a list of approved topics.
Findable Pro is the roadmap—your real Google data watched every month, written up in plain English with what to do next. Coaching is a person in it with you while you drive. Pro tells you the page needs rewriting. Coaching is us rewriting it together on a Tuesday. Pro is included in Coaching, so you're not choosing between them.
In the session, sometimes yes—we'll build the thing live because watching it get built is how it sticks. Between sessions, you do the driving. If you want the work owned end to end, that's Full Service Digital Marketing, starting at $1,895/mo.
Month to month. Cancel anytime and everything we built stays yours—your Search Console, your Analytics, your site, your notes. If two months in it isn't earning its keep, you shouldn't be paying for it.
Additional sites are $45/mo each for the monitoring and the monthly report. The coaching hours cover all of them—we spend the time where it matters that month.
Ready to move beyond coaching?
Level up your marketing strategy.
Whether you need full service digital marketing or executive level strategic advisory, we partner with you to get results.
Full Service Digital Marketing
You don't want to do the work at all. We run the search function—SEO, local, ads—and you approve it. From $1,895/mo.
See Full ServiceStrategic Advisory
Your question isn't traffic. It's a platform, a rebuild, or a hire, and nobody in the room has made that call before.
Explore Strategic AdvisoryWhat's the one thing you'd fix first?
Bring that to the first session. We'll start it together, and you'll leave with it moving instead of open in a tab. You can do this—you just shouldn't have to do it by yourself.
Start Coaching — $295/moPrefer to talk first? Book a free fifteen minute call