About NewCulture blog image from jonhorton.com

About NewCulture

Learn more about who we are, our values, and the vision that inspires us to get out of bed each morning.

Who We Are

NewCulture is a consulting company based in Raleigh, NC that helps leaders and businesses get to the next level. We partner with you to analyze your current culture + process and help you craft a long term strategic plan to help you achieve your goals.

We help you navigate the confusing world of technology, cut through the hype, and focus on the essential tools and strategies that will empower your team and help your organization succeed.

Put simply, we love people, process, & technology.

We have over 15 years of experience working with businesses, nonprofits, and churches with a proven track record of results.


Our Values

At NewCulture Consulting, our values guide and shape everything we do.

1. Purpose & Passion

We believe that passionate people doing work they're naturally gifted at can change the world.

2. Excellence Over Mediocrity

We believe that doing work with consistency leads to excellence—no matter what your budget is.

3. Community Over Isolation

We do our best work when we work as a team out of our strengths.


Why NewCulture Exists

Far too many people spend the majority of time working jobs they hate, living an unfulfilled life. They coast by during the week, living for nights and weekends as a way to cope with settling for a life of unlived dreams. This in turn, affects their happiness, their spouses, their kids, their friends, and ultimately their communities.

In business, founders, directors, and CEOs are drowning in a never ending to-do list. Trying to meet customer expectations, field vendor requests, prepare for investor calls, and motivate employees, all while feeling in over their head, wondering how they can escape. Despite the happy facade of success they wear, these leaders end up fighting depression and feelings of failure in their professional and personal lives. Many end up stopping short of their dreams.

We believe it doesn't have to be that way.

What if there was a way out of the madness? What if there was a way to do things differently? To structure your organization in such a way that people love to go to work every day? What if you could find a way out of the chaos of surviving and move to a new way of doing things? One that leaves you excited and operating out of your strengths?

What if your team took ownership of the vision and passion you had when you ventured out on your own? What if you found ways to automate repetitive tasks that suck the life out of you? To make changes to your web presence, communications, and marketing that resulted in more customers? What if you didn't have to settle for being just another mediocre company, but one that others looked up to? One that people clamored to work for?

We know that running a successful business takes good marketing, clear communication, a solid web presence and strategy, and LOTS more. But the reality is that you could have all of those things and still have an environment where people hate their jobs.

Our goal is to meet the needs of strategy, process, and implementation, but go a step further and help guide leaders and business owners into a new way of establishing a compelling vision, motivating their employees, and ultimately creating environments that people want to be a part of.

Through all of these pieces working together, we help people create a new culture.

We believe that people can do work they love, that organizations can work with excellence, and that we can we can truly make a difference in the communities we live in.

As people step into their true selves, they change the world around them.

Companies becomes better.

Teams become stronger.

Vision is clarified.

Excellence happens naturally.

Unity becomes common place.

And the world becomes a better place.

What are you waiting for?
One conversation could be standing between you and a better life + a better business.