A 6-Week Framework for Entrepreneurs
Turn Your Idea Into Action
Most people get stuck between idea and execution. Our 6-week framework gives you a step-by-step plan to go from concept to launch — without the overwhelm.
You Have the Idea. We Have the Framework.
You've been thinking about it for months — maybe years. A business idea, a nonprofit, a creative project, a ministry. You know you're called to build something, but you don't know where to start.
That's exactly why we created the Turn Your Idea Into Action guide — a practical, 6-week framework that walks you through every step from clarity to launch.
What's Inside the 6-Week Framework
Each week builds on the last, taking you from foggy idea to confident launch.
Clarity & Vision
Define your idea, identify your audience, and get crystal clear on what you're building and why.
Research & Validation
Test your idea with real people, analyze the competition, and validate demand before you invest.
Strategy & Planning
Build your roadmap — from messaging and positioning to your go-to-market plan.
Build & Create
Start building your minimum viable product, website, or offering with focused action steps.
Launch Preparation
Set up your launch plan, marketing channels, and pre-launch buzz to maximize impact.
Launch & Iterate
Go live, gather feedback, and build the habits for ongoing growth and improvement.
Who This Is For
This was built for people who are ready to stop waiting and start doing.
Aspiring entrepreneurs with a business idea
Creatives wanting to monetize their skills
Nonprofit founders ready to take the next step
Ministry leaders building something new
Anyone stuck between idea and execution
Sound Familiar?
If you're nodding along, you're in the right place.
You've been stuck in analysis paralysis for months
You don't have a clear roadmap from idea to launch
Fear of failure and perfectionism keep holding you back
There's too much information and you don't know what to trust
You have no accountability structure to keep you moving
You're unclear on your audience and how to position your idea
The framework gave me the clarity and structure I needed to finally stop planning and start building.
— Early NewCulture customer
Turn Your Idea Into Action
Take the first step today.
What's Included
Here's Exactly What You're Getting
Everything you need — nothing you don't.
Complete 6-week digital workbook (PDF)
Idea validation worksheet and scoring rubric
Audience persona and positioning template
Go-to-market messaging guide with fill-in frameworks
Pre-launch and launch-day checklists
Mindset playbook for beating perfectionism and fear
Your Expert
Meet Jon Horton
Jon Horton has spent 20+ years in technology and digital strategy, working with organizations like Red Hat, BibleProject, and NewSpring Church. He's helped businesses, nonprofits, and churches build their online presence, launch new initiatives, and reach more people. NewCulture exists to help people turn calling into action — through practical guides, expert consulting, and a belief that your best work is still ahead of you.
Frequently Asked Questions
Anyone with a business idea, creative project, nonprofit vision, or ministry calling who needs a practical framework to move from idea to action. No technical skills required.
It's a digital download. Once you purchase, you'll receive instant access to the complete 6-week framework.
That's exactly what Week 1 is for. The guide starts with clarity exercises to help you define and refine your idea before building anything.
Yes! In addition to the guide, we offer website & SEO audits, resume reviews, and custom consulting. Visit our Services page for details.
Stop Planning. Start Building.
You've spent enough time thinking about it. The framework, tools, and structure you need are right here — and you can start today.
Buy the Guide — $67